So many things to be irritated about, so little time.
I don’t like reality television. I get plenty of reality in my reality, enough that I’m not at all interested in the staged variety. Still, I recognize it as a big part of the television world over the last few years and doubt that will change anytime soon.
That said, Big Brother is one of the best known franchises in the business. Enough so that it’s been done in dozens of countries and languages around the world, mocked by sit-coms, cartoons, and the odd SF show alike. Everyone who watches TV at all knows what it is and is at least familiar with the basic concept: lock a bunch of people in a house containing cameras to film every second of every day, broadcast the highlights, once per week or so take an audience poll to vote one of them out. Yawn, sounds exciting, right? Well, perhaps in the face of flagging ratings, Big Brother UK is doing a celebrity version, pulling a group of mid-range and B-list celebrities with a couple of wild cards thrown in.
One of those wildcards is Shilpa Shetty, a Bollywood star brought in to ”bring some Bollywood glamour to proceedings and attract viewers with south Asian roots” (AFP care of Yahoo) and may have even been paid more to boot. She has not had a good time, having been referred to by a couple of her housemates as “a dog”, “the Indian”, “Poppadom”, and possibly even ”Paki”. She’s been ridiculed, laughed at, mocked, teased, and abused quite effectively. No surprise, there are calls of racism. Gee, ya think?
There have been thousands of complaints, an online petition, and at least one protest in India (thanks to CTV for this last bit of info) along with front page newspaper stories. Politician’s in both countries have spoken out against the situation.
The housemates in question have apparently apologised (CP care of Yahoo). A little late and with prompting, I expect, but Shilpa has graciously accepted. A couple of her tormentors have lost contracts/endorsements and one is seeing a major perfume retailer drop her line, plus the show has lost an unnamed sponsor.
What’s almost as annoying as allowing this to go on in the first place is the response of network’s chief executive Andy Duncan: the show will continue, as it was unclear if the abuse was racist (CP care of Yahoo). (Unclear?) Of course it’s going to continue. It’s viewership has gone up 30% as a result of the controversy (CTV, at the bottom).
Hopefully, Shilpa will win, too. I still don’t care for reality TV, but I always like a happy ending.